Getting new followers on Instagram is no piece of cake. Maintaining existing ones can be even harder sometimes.
If you’ve noticed your follower count decreasing constantly, you need to immediately look into the reasons for it otherwise, before you know it, you will become irrelevant on Instagram.
Here are some most common reasons that can lead to a fall in follower count:
- Inconsistent Posting Schedule
There are scores of people creating content on Instagram every day. The more content you create, the more people will engage with your account and the more followers you will get. With the stiff competition on the platform, you will not be able to gain new followers or even retain old ones if you post inconsistently.
Not posting regularly will make your followers lose interest in your account and they will find someone who posts regularly. You need to come up with a schedule that allows you to post at regular intervals while also creating unique posts.
On the other hand, posting too much can also cause a dip in your followers. Posting too much will cause your posts to crowd your followers’ feed which can annoy them after a while. It’s best to maintain a healthy balance of posting 1-2 times a day and engaging through stories.
- Your Brand is Inconsistent
To become popular on Instagram, you need to create a brand around yourself. You will have to create a persona with a particular style that includes the designs of your posts, the content of your posts and the style of your captions and stories. It is important to find a common factor that binds together your entire profile.
Firstly, your bio should reflect what your page is all about while also being quirky and fun. Next, all of your posts must follow a particular pattern or theme. Lack of cohesiveness in your feed will reduce its appeal for your followers and they can click on the unfollow button.
First impressions are everything. Whether it’s a job interview, a blind date, a speaking engagement, or even here on Instagram, the first impression you make on a new visitor to your feed is critical – so make sure you don’t mess it up!
- Your page is not engaging enough
Your followers need to feel like they are an integral part of your brand. That is why engagement is critical. If your posts and comments are not engaging enough, the followers will feel like they are not appreciated enough and will ultimately lose interest in your account.
Good images and content can keep your followers entertained but they won’t be enough to keep them engaged. For that, you need to reply to comments, reply to story stickers and cross-post from accounts of your followers.
If you fail to do these things, a lot of your followers will become uninterested in your account and unfollow you for creators who engage better.
- Your Content Quality is Dropping
As mentioned earlier, there are a lot of content creators vying for the attention of people to increase their followers on Instagram. In order to compete with them, you need to consistently create content and post on your account.
Along with that, you need to create high-quality posts. There needs to be a unique edge to your posts that help you stand out. Your posts must be relatable to your followers.
If you put in little effort and create non-relatable posts, your followers will feel unappreciated and tend to shift to accounts that offer better content.
- You’re trying too hard
You will have to put in a lot of effort to create good posts consistently. It is obvious to anyone that your ultimate aim is to gain as many followers as possible to increase your reach. However, you can’t be too salesy on your profile.
If you constantly keep trying to promote your brand without any subtlety, your followers will get annoyed and unfollow. Trying too hard to sell yourself will make you less relatable for your followers who will find someone they think is more natural.
Over to you…
If you notice any of these mistakes, you need to immediately correct yourself and get on the right path to regain the followers and prevent any more follower losses. You can also buy the best Instagram followers to increase your follower count.