W-OLED Panels on the Way, Thanks to a Massive Samsung-LG Collaboration
When it comes to panel technologies, two of the most well-known companies in the industry, LG Display and Samsung, are getting ready to sign a new cooperation agreement with one another. It was discovered that negotiations for the production and delivery of OLED screens have been initiated with both businesses. The specifics are as follows:
For the benefit of those who are unaware, the initial rumors regarding the new collaboration surfaced around the beginning of 2021. But after some time had gone, the media in South Korea stated that despite the fact that it had been months since the agreement, little progress had been accomplished. Due to the severity of the situation, LG announced in July 2022 that they had reached an impasse in the negotiations.
Now, a story from The Elec states that both businesses have resumed negotiations on the matter, which brings us full circle. Under the terms of the agreement, Samsung intends to purchase from LG Display, its most significant competitor on the market, 200,000 to 300,000 white OLED (W-OLED) panels. As you are aware, Samsung stopped producing liquid crystal displays (LCD) in 2022, when the company went out of business. On the other hand, the brand places a significant amount of its reliance on Chinese suppliers for its LCD panels.
According to reports, the new partnership will make it possible for Samsung to expand its lineup of mid-high-end OLED televisions. In addition to this, it is said that early in the year following this one, smart TV models that are powered by the new W-OLED screen would be released. In addition, it is important to highlight the fact that the new deal is more of a priority for LG than it is for Samsung. In point of fact, the enormous manufacturer finished the previous fiscal year with significant financial losses.
When compared to LCD panels, the visual quality produced by OLED panels seen in more expensive types of smart TV offers a significant improvement. At this time, while liquid crystal displays (LCDs) make use of backlight solutions, the OLED architecture provides each pixel with its own illumination. As a result, we are able to declare that it provides a higher level of sensitivity, as well as color and contrast. However, “Burn-in” burning difficulties that were seen in OLED screens caused people to have questions. It is important to highlight that this issue has been substantially rectified with the implementation of internal hardware and software at this point in time.