Guide

How to Get More Views on TikTok – Complete Guide

Published

3 years ago

TikTok has the potential to be a very effective tool for generating brand awareness. But first and foremost, you must increase the number of people who see your movies. So, what is the best way to go about it?

Using this blog article, we’ll go through how to acquire more views on TikTok, including anything from optimizing your material for the For You Page to utilizing popular sounds:

How to Get More Views on TikTok

Tip #1: Optimize Content for the For You Page

In order to get popular on TikTok, you should aim to get featured on the For You tab, which is accessible to all users (FYP).

The For You page on TikTok is the app’s homepage, and it is loaded with an infinite stream of algorithmically chosen material that is targeted to the interests of the user.

The beauty of the For You page is that anyone’s material may be featured on it — you don’t have to be a well-established creative or have thousands of followers in order to be featured.

Although it is beneficial to optimize your content so that it is simpler for the algorithm to detect and promote, this is not always possible. You may accomplish this by:

Using hashtags that are currently trending
Posting at the most appropriate moments
Prioritizing shorter videos over longer ones (aim for 30 seconds or less)

Tip #2: Use Trending Sounds and Effects

One of the most effective strategies to gain views on TikTok is to participate in current trends. Typically, this entails developing films that incorporate viral visual effects and TikTok Sounds..

In fact, some TikToker believe that including a popular trending sound in your video — even if it’s at a low intensity — will fool the algorithm into presenting your material to more people.

Whether or whether this is accurate remains to be seen, but one thing is certain: TikTok’s algorithm serves up material that is similar to what consumers have already viewed. A large number of people are interested in trend-based films, therefore if you participate in a trend, you increase your chances of being discovered by those individuals.

TIP: Trends on TikTok come and go rapidly, so if you see one you like, get on it as soon as possible!

Tip #3: Collaborate with Other Creators

Another strategy to increase your TikTok views is to collaborate with other creators (especially those who have an active community that reflects your target demographic), which can help you receive more exposure. One successful example of this is the skincare company Peace Out, which is based in the United Kingdom. In an interview with Marketing Brew, Erin Murray, the company’s VP of Brand and Consumer Marketing, said that her team spent more than a third of their money on TikTok influencers for their most recent campaign.

A video created by the corporation in collaboration with dermatologist @dermdoctor, who has a large following, earned over 1 million views when it was first released: And the repost on Peace Out’s Instagram account has had more than 9K views to far, making it one of the brand’s most popular videos overall. However, this is only one case. Partnerships with TikTok creators are becoming increasingly important to brands of all sizes.

Tip #4: Engage With Users in Your Niche

TikTok began gained popularity as a platform for viral lip-syncing and dancing videos, but it has now evolved into a platform for a wide range of material. Now, no matter what your specialization is, there’s a space on the platform for you — and your target audience.

You should think about the kind of material that your target audience would interact with and the authors that they would follow if you know who they are. Once you’ve compiled a list, begin to cultivate connections with the individuals on it by liking and commenting on their videos and sending them direct messages.

Involving yourself in regular conversations with other users in your specialty can help you establish a support network for your company. Increased likes, comments, and shares for your own TikTok videos might result from this, and it is the most effective strategy to raise your profile with the algorithm and garner more views for your material overall.

Tip #5: Post Valuable Content

One of the most successful strategies to attract views on TikTok is to generate fascinating and valuable content, which may seem apparent, but it is one of the most overlooked. While using the app, you may have observed that “how-to” videos — as well as other instructive material — do exceptionally well in terms of engagement.

TikTok films on dental care are attracting thousands of viewers thanks to Dr. Mawson’s use of current trends in visual effects and music combined with intriguing yet specialist material.

Tip #6: Cross-promote on Other Platforms

It’s possible that if you’re a frequent social media user, you’ve seen that many people are now sharing their favourite TikTok videos to other platforms as well. For companies, cross-promotion may be a powerful tool for increasing the reach of their TikTok content by leveraging the communities they’ve developed on other social media platforms, such as Instagram.

It is a wonderful strategy to share your TikTok videos to Instagram Stories (with a clear call-to-action that encourages viewers to check out your TikTok channel) in order to increase the number of people who see them. And there you have it: six strategies for increasing your TikTok views. Alternatively you may also look for the best TikTok bot to get rapid success. While gaining a foothold on the app may need some trial and error, the following strategies can assist you in attracting new followers and possible consumers to your business.